How do I answer a customer who asks “is this really more sustainable?”
Do not answer with intuition alone. Compare the alternatives with the same method, explain the trade-offs and show why one option performs better or worse.
Do not answer with intuition alone. Compare the alternatives with the same method, explain the trade-offs and show why one option performs better or worse.
Sustainability claims often sound simple, but product impact is rarely obvious. A recycled, biobased, lighter or local option is not automatically the lower-impact choice in every case.
The best answer is a comparison that uses the same calculation rules for both options. That gives commercial teams a safer and more useful way to guide the customer.
A buyer assumes the biobased product is always better, but wants proof before switching.
Pickler supports product comparisons so teams can discuss sustainability trade-offs with more confidence.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.
Easily manage products in bulk through API or spreadsheets.